Last Updated: June 3, 2025

This Privacy Policy describes how LipeLady (the “Site,” “we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from lipelady.com (the “Site”), or otherwise communicate with us about the Site (collectively, the “Services”). For purposes of this Privacy Policy, “you” and “your” refer to you as a user of the Services, whether you are a customer, a website visitor, or another individual whose information we have collected according to this Privacy Policy.

Please read this Privacy Policy carefully.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the updated Privacy Policy on the Site, update the “Last Updated” date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from a variety of sources as outlined below. The information we collect and use depends on how you interact with us.

In addition to the specific uses set out below, we may use the information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce applicable terms of service, and protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

The types of personal information we obtain about you depend on how you interact with our Site and use our Services. When we use the term “personal information,” we are referring to information that identifies, relates to, describes, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information You Provide Directly

Information you submit to us directly through our Services may include:

Contact details including name, address, phone number, and email address.

Order information including name, billing and shipping address, payment confirmation, email address, and phone number.

Account information including username, password, security questions, and other authentication data.

Customer support information including information you choose to include in communications with us, such as when you send a message through the Services.

Some features of the Services may require you to directly provide certain information. You may choose not to provide this information, but this may limit your use or access to those features.

Information We Collect Automatically

We may also automatically collect certain information about your interaction with the Services (“Usage Data”). For this purpose, we may use cookies, pixels, and similar technologies (“Cookies”). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, network connection data, your IP address, and other data regarding your interaction with the Services.

Information from Third Parties

We may also obtain information about you from third parties, including vendors and service providers who collect information on our behalf, such as:

Companies that support our Site and Services, such as Shopify.

Payment processors that collect payment information (e.g., bank account, credit or debit card information, billing address) to process your payment and fulfill your orders and requests, as necessary to perform our contract with you.

When you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we or third parties we work with may automatically collect certain information using tracking technologies like pixels, web beacons, SDKs, third-party libraries, and cookies.

Any information obtained from third parties will be handled in accordance with this Privacy Policy. See also the section below on Third-Party Websites and Links.

How We Use Your Personal Information:

Providing Products and Services

We use your personal information to provide you with the Services in order to perform our contract with you. This includes processing your payments, fulfilling your orders, sending notifications related to your account, purchases, returns, exchanges, or other transactions, creating and managing your account, coordinating shipping, and facilitating returns and other account-related features. We may also improve your shopping experience by allowing Shopify to link your account to other Shopify services you may use. In such cases, Shopify will process your information according to its own Privacy Policy and Consumer Privacy Policy.

Marketing and Advertising
We may use your personal information for marketing and promotional purposes, such as sending marketing communications via email, text messages, or direct mail, and displaying ads for products or services. This may include personalizing the Services and advertising on our Site and third-party websites. If you reside in the EEA, the legal basis for these activities is our legitimate interest in promoting our products, pursuant to Art. 6(1)(f) GDPR.

Security and Fraud Prevention
We use your personal information to detect, investigate, and take action against potentially fraudulent, illegal, or harmful activity. If you use the Services and create an account, you are responsible for keeping your login credentials secure. Do not share your username, password, or other access details with anyone. If you suspect your account has been compromised, contact us immediately. For EEA users, our legal basis for this processing is our legitimate interest in keeping the Site secure, under Art. 6(1)(f) GDPR.

Communication and Service Improvement
We use your information to provide customer support and improve the Services. This is in our legitimate interest to be responsive to you, provide effective services, and maintain our business relationship under Art. 6(1)(f) GDPR.

Cookies

Like many websites, we use cookies. For specific information about cookies used in connection with our Shopify store, see: https://www.shopify.com/legal/cookies. We use cookies to manage and improve the Site and Services (including remembering your actions and preferences), perform analytics, and better understand user interaction (in our legitimate interest to administer and optimize the Services). We may also allow third parties and service providers to use cookies to better personalize services, products, and advertising.

Most browsers accept cookies by default, but you can choose to remove or reject cookies via your browser settings. Note that removing or blocking cookies may negatively affect your user experience and functionality of certain Services. It may also not completely prevent information sharing with third parties such as advertising partners.

How We Disclose Your Personal Information

In some circumstances, we may disclose your personal information to third parties for contractual, legitimate interest, or legal reasons, subject to this Privacy Policy. These may include:

Vendors or third parties performing services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, order fulfillment, and shipping).

Business and marketing partners for services and advertising.

With your direction or consent, such as shipping products or through social media widgets or login integrations.

With affiliates or within our corporate group, for our legitimate interest in operating our business.

In connection with a business transaction, legal obligation (e.g., subpoenas or search warrants), enforcing terms of service, or protecting the Services, our rights, or others.

We disclose the following categories of personal and sensitive personal data for the purposes stated in “How We Collect and Use Your Personal Information” and “How We Disclose Personal Information”:

Category:

Categories of Recipients

Identifiers (e.g., basic contact info, order/account details)

Vendors, third parties (e.g., ISPs, payment processors, customer support, analytics providers)

Commercial info (e.g., orders, purchases, support history)

Business and marketing partners

Internet or network activity (e.g., usage data)

Affiliates

Geolocation data (e.g., IP-derived location)

Affiliates

We do not use or disclose sensitive personal information without your consent or for inferring characteristics about you.

With your consent, we share personal information for advertising and marketing purposes as described.

Third-Party Websites and Links

Our Site may contain links to websites or platforms operated by third parties. If you follow links to sites not affiliated with or controlled by us, you should review their privacy and security policies. We are not responsible for the privacy or security of those sites, including the accuracy or reliability of the information found there. Information shared in public or semi-public spaces, including social network platforms, may be visible to other users without restriction. Inclusion of such links does not imply endorsement unless explicitly stated.

Children’s Data

The Services are not intended for use by children, and we do not knowingly collect personal information from children. If you are a parent or guardian of a child who has provided personal information, you may contact us to request deletion.

As of the effective date of this Privacy Policy, we are not aware of “selling” or “sharing” p

ersonal information of individuals under 16 (as defined by applicable law).

Security and Data Retention

Please note that no security measure is perfect, and we cannot guarantee “perfect security.” Do not use unsecured channels to send us sensitive or confidential information.

We retain personal information for as long as needed to maintain your account, provide Services, comply with legal obligations, resolve disputes, or enforce policies and contracts.

Your Rights

Depending on where you live, you may have some or all of the following rights regarding your personal information. These rights are not absolute and may apply only in certain circumstances:

Right to Access/Know: Request access to the personal data we hold about you.

Right to Deletion: Request deletion of your personal data.

Right to Rectification: Request correction of inaccurate personal data.

Right to Data Portability: Request a copy of your data and its transfer to a third party.

Right to Opt-Out of Sale/Sharing/Targeted Advertising: Request that we do not “sell” or “share” your personal information or use it for “targeted advertising” under applicable law.

Restriction of Processing: Request that we stop or limit our processing of your data.

Withdrawal of Consent: Withdraw consent where processing is based on consent.

Appeal: Appeal our denial of your rights request.

Communication Preferences: Opt-out of promotional emails (non-promotional communications may still be sent).

You may exercise your rights through links on our Site or by contacting us as outlined below. We will not discriminate against you for exercising your rights. We may need to verify your identity before processing your request.

You may designate an authorized agent to act on your behalf. We will require proof of authorization and may need you to verify your identity directly with us. We will respond in a timely manner as required by applicable law.

Complaints

If you have complaints about our handling of your personal information, contact us using the details below. If you’re not satisfied with our response, you may have the right to appeal or lodge a complaint with your local data protection authority. For the EEA, you can find a list of supervisory authorities here.

International Users

We may transfer, store, and process your personal information outside your country of residence. Your data may also be processed by personnel, service providers, and partners in these countries.

If we transfer personal information from Europe, we rely on recognized mechanisms such as Standard Contractual Clauses issued by the European Commission or equivalent UK contracts, unless the destination country is deemed to provide adequate protection.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of your rights, please contact us at:

Email: info.lipelady@gmail.com
 

Unless otherwise stated, we are the data controller under applicable data protection laws.